How might the FCA's "exploratory enquiry" into motor finance impact on franchised dealers? Please leave a comment.
Automotive Management Live
10 Aug 2016
Online reviews give your business the opportunity to promote its areas of excellence and to fix any areas where customers find it lacking.
7 Apr 2016
Targeting specific types of customer with specific deals saves time and money and boosts conversion rates. We ask dealers how they aim their marketing budgets
8 Feb 2016
Getting the right people behind your dealerships’ online operations is vital to stay ahead of the competition
5 Feb 2016
The pace of change in online technology is frenetic and dealers need to start thinking now about how they want their site to look in four or five years’ time.
4 Feb 2016
Dealers need the right digital mix to engage customers from the research stage to the sale and beyond.
17 Nov 2015
Dealers’ and manufacturers’ calls for user-friendly websites that work on all platforms are boosting business for digital marketing companies.
5 Nov 2015
A poor online experience could be driving your customers to other car dealerships.
4 Nov 2015
Online classified firms are coming up with more creative ways to attract car buyers and dealers
9 Mar 2015
Digital technology has changed forever how car dealers communicate with buyers and marketers need a new breed of tech-savvy superhero to help integrate their efforts.
4 Mar 2015
The ‘digital explosion’ has changed marketing forever, but television still offers the best bang for car dealers, say marketers
23 May 2017, Competitive basic + Bonus + Company car
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