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Ezine: AM Best Practice Guide to Selling New and Used Cars

Thursday 9 July 2009, 08:00

"Making sure you make the most of all business opportunities"

AM Best Practice Guide - Selling New and Used Cars

AM in conjunction with Sewells' Information and Research brings you the Best Guide to Selling New and Used Cars.

This essential guide covers:

  1. The stocking and model mix - How the analysis of sales will be recouped in the long-term
  2. Prospecting and marketing - Successful prospecting is the key to winning new business
  3. The sales process - Essential steps in the run-up to closing a sale
  4. Presenting - Know your customers to be clear what they want
  5. Part-exchange - Keeping a part-exchange customer on your side
  6. Finance sales - Appointing a business manager can provide dealerships with added focus for F&I sales
  7. Corporate sales - Target business buyers with special treatment
  8. Follow-ups and referrals - How relationships lead to more business

 See the Special Feature

These topics are covered in full by Sewells, to help you make the most of business opportunities. 

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Author
Sharon Sim
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