Sarah Eccles, group fleet director at Swansway Group, explains how single-handedly starting her department gave her a unique perspective.
How well and how quickly you manage your leads is more important than how you generate them, whether in business or private sales.
Car dealers chasing new customers, whether private buyers or companies, need specialist knowledge, targeted marketing and an active digital presence.
Automotive Management quizzed car dealers to find out how they make their customers feel extra-special.
Find out what features are in this month's, and future, issues
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