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Watch: JCT600 Peugeot Bradford - how to present cars outside your franchise

A great example of how video can be used for vehicles which are not part of the franchise but have ended up on the forecourt because of a part exchange.

A friendly opening from Shaun who introduces himself and the car so there is no doubt which model he is talking about.

Whilst the dealership itself holds the Peugeot franchise, the car itself is a Nissan but Shaun is still able to demonstrate a level of knowledge which is reassuring and impressive. He underlines how well looked after the car has been by its previous owner which further instils confidence.

His honesty is compelling - the boot, he says, may not be on the large side, but it makes up with several clever hidden away storage areas so expensive items such as a laptop are not on view.

He takes up a seat behind the wheel and runs through various functions thoroughly and knowledgeably whilst turning on the engine demonstrating the car’s quiet running.

Shaun finishes off by talking a bit about the company and additional benefits such as warranty and roadside assistance as well as funding options. His line that all part-exchange vehicles are welcome is excellent as that has been apparent from his expert overview of a Nissan even though the dealership represents Peugeot.


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