In this video, Steve from Pentagon Vauxhall Oldham greets the customer and clearly shows the vehicle, creating a good first impression. Throughout the video.
Steve highlights the areas that require a red warning and why, he mixes it with ‘good news’ as well highlighting where things do not require any work.
This helps to build the trust factor with the customer.
Steve also highlights when to come back to the service centre to get things checked and communicates that they do a free tyre check, again this all helps build trust with the customer and increase the chances of repeat business.
The language used throughout it clear and understandable by someone who does not have technical car knowledge and finishes with a clear and strong call to action.