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Regional Marketing Manager, Scotland, JP70

  • Job added:   12 June 2015
  • Salary :   £Competitive + car
  • Location :   Scotland - field based
  • Job Type :   Permanent
  • Reference :   JP70
  • Company :   Copeland Select
  • Contact :   Julia Pennington

A leading automotive manufacturer is seeking a Regional Marketing Manager to work with their dealers in Scotland & N.Ireland. This manufacturer is committed to providing their dealers with an industry leading dealer marketing programme. In this role you will be responsible for developing marketing plans with each dealer with a particular focus on engaging them in the benefits of digital marketing.  You will employed by the manufacturer’s marketing agency.

This role would be ideal for someone currently working in a marketing function in an automotive car dealership or marketing agency and looking to progress their career in automotive retail marketing.

The successful candidate will be a highly effective communicator, with a good understanding, and preferably with experience, of digital marketing.  You will need to have excellent interpersonal skills and be able to form strong, collaborative working relationships with the rest of the field team. The individual will be able to lead marketing strategy by working closely with Retailers and operational managers across a range of media channels.

Key Responsibilities:

Developing and sustaining marketing plans for each Retailer across a range of media – particularly digital

Identifying and exploiting marketing activity for the region

Costing and co-ordinating campaigns within budgets provided

Initiating and sustaining retailer marketing group activity across the region

Executing campaigns across all media

Briefing creative to agency

Media planning.

 

The successful candidate will have:

Have experience in an automotive retail marketing role

Have a good all round knowledge of media

Knowledge and understanding of digital marketing and social media

Be educated to at least A level standard or have a professional marketing qualification

Have excellent interpersonal skills and be able to build strong working relationships

Be very well presented

Be highly organised and a self-starter who is able to work independently

Be able to demonstrate a progressive career history with a proven track record of success in previous roles

 

 

How To Apply

To be considered for this role please send your CV and Covering letter to Julia Pennington at Copeland Select Automotive Recruitment.

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