New composite supplier for Mercedes-Benz

New composite supplier for Mercedes-Benz

25/01/2012 in News, All News, Car Manufacturer News, Supplier News

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Mazepoint has this month taken over as dealer composite supplier for Mercedes-Benz UK.

The London-based company, which also provides composite services to Toyota and Lexus, won a tender process late last year for the supply of dealer composite and business management reporting tools.

In addition to providing business management reports, Mazepoint will add a range of analysis tools enabling dealerships to analyse network and business data, generate their own bespoke reports and guide effective management actions.

A key objective of the project has been to ensure a smooth transfer from the previous supplier.

Mazepoint, founded in 1998, successfully transitioned composite services for Toyota recently from its previous supplier.

Author
Tim Rose


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Mercedes-Benz UK

Mercedes-Benz is well-ahead of its previously stated growth targets which were aiming for 80,000 units by the middle of the decade.

By the end of 2013, growth of nearly 20% meant that it leapt passed 80,000 cars to a landmark sales total of more than 100,000 units, well on the way to its target of matching rivals Audi and BMW for market share.

Its revamped model range has helped close the gap, particularly the new A-Class, but the CLS is also winning new fans.

Growth in 2014 will be helped by a proposed compact SUV, the GLA, while at the elite end of the range, volumes should rise following the decline of Maybach.

Note: Manufacturers administer the franchised contracts for cars and LCVs in different ways. Broadly, for some the contract to sell cars and LCVs is managed through a separate dealer contract. For others one contract covers both vehicle types.

AMi seeks to acknowledge the difference and reflect it in the count of each dealer groups total franchised outlets (franchised businesses) and sites (locations).

Mercedes-Benz treats car and LCV sales as coming under separate contracts –AMi counts each individually.


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