Perran Moon has been appointed Trader Media Group's B2B marketing director.
He joined the business, which owns Auto Trader and Razsor, after seven years as group marketing director at remarketing group Manheim.
Moon's CV also includes previous roles at Renault, Nissan, Virgin, O2 and BSkyB.
Craig Stevens, group director for digital marketing, said: "Perran Moon's wealth of automotive B2B marketing experience will prove invaluable as Trader Media Group develops its value proposition and broadens the extensive offering of products and services to our dealer and manufacturer customers."
As editor, Tim is responsible for the media content, planning and production of AM's multiple channels (AM print and digital magazines, website, social media and contributing to our events planning). He interviews and writes about as many franchised dealer groups and UK divisions of motor manufacturers as possible, to explore the issues facing UK motor retail and understand what solutions dealers and suppliers are using to overcome these.
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