Google gains US state licence for self-driven car

Google gains US state licence for self-driven car

08/05/2012 in News, All News, Market Insight

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Google has been granted a “self-driven vehicle licence” for its autonomous and modified Toyota Prius in the US state of Nevada.

The search and technology giant is looking to establish driverless car technology.

The Google Driverless Car uses video cameras mounted on the roof, radar sensors and a laser range finder to "see" other traffic.

Members of the public will not be able to acquire a self-driven vehicle licence yet, but it will allow Google to continue with further tests of the technology on public roads. 

Stanford University Professor and Google Fellow Sebastian Thrun has helped to develop the Google Driverless Car. The video below shows footage of the Driverless Car and explains Thrun's drive behind improving safety on the road.

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Toyota (GB)

Toyota has endured two challenging years which have seen its sales slip, caused by both internal and external events. The challenge now is to halt the slide in 2012 and return to growth.

A product offensive will go some of the way to delivering that increase, including the first full year of new Avensis and Yaris, along with a host of hybrid launches, covering Yaris, the Prius+ seven-seat MPV and Prius Plug-in.

There is also a focus on maintaining consistency of service across the retail network and ensuring dealers are profitable by ensuring customers stay in the franchised network for servicing work as their vehicles get older.

Retention of the 0-8 year Toyota parc is around 34%, compared to about 60% for Lexus.

Note: Manufacturers administer the franchised contracts for cars and LCVs in different ways. Broadly, for some the contract to sell cars and LCVs is managed through a separate dealer contract. For others one contract covers both vehicle types.

AMi seeks to acknowledge the difference and reflect it in the count of each dealer groups total franchised outlets (franchised businesses) and sites (locations).

Toyota administers car and LCV sales under a single contract.

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