Skoda is set to launch three new affordable electric vehicles (EV) and a new design language after delivering 878,200 vehicles worldwide in 2021.

A spokesperson for the Czech car brand told AM that there was “no information” to suggest that the new design direction would herald a new corporate identity (CI) for its franchised car dealerships, however.

Commenting on the shift of brand focus, a statement from the OEM said: “In the second half of 2022, Skoda Auto will be unveiling a new design language.

Teaser image: Skoda Auto's new 'modern solid' design language“Following the central theme of ‘modern solid’ it will be rolled out gradually over the coming year.

“In doing so, the Czech car manufacturer is turning its focus towards family and outdoor lifestyles, taking into account its customers’ rapidly changing expectations and needs.”

Login to continue reading

Or register with AM-online to keep up to date with the latest UK automotive retail industry news and insight.

Please enter your email
Looks good!
Please enter your Password
Looks good!