Peugeot UK managing director Julie David said that she was “incredibly proud” of the brand’s franchised car retailers in 2021 as Robins & Day Sale was awarded its Gold Lion Retailer of the Year award.
The OEM-owned AM100 car retail group emerged victorious from a shortlist of 20 potential winners from across the Peugeot network as awards were handed over to top performers in various awards categories.
Robins & Day led the way in the business centre category, with Robins & Day Birmingham North and Robins & Day Sheffield ranking first and second, respectively, in an event conducted via a special Peugeot online broadcast.
Retailer Group of the Year was secured by Howards, however, with Snows Motor Group and Hawkins completing the top three.
Arbury Bromsgrove was judged to have the best-performing sales department, with Dobies ranked as Peugeot’s best aftersales department.
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