Electric car brand Polestar is set to establish a UK sales headquarters with a customer test drive hub at the Bicester Heritage complex in Oxfordshire.

Polestar Bicester, based in a two-storey building in the Heritage Quarters, will be home to all operational staff, including the customer care centre team which Polestar UK recently took in-house, and sales, marketing, communications and operations functions

Since its 2020 launch there are already around 8,000 Polestar EVs on UK roads and the company expects to continue to grow this number rapidly.

Polestar's ambition is to reach 290,000 vehicle deliveries globally by 2025, and in the first half of 2022 one in every eight Polestars sold was registered in the UK market.

It will open more Polestar Space showrooms later this year, where consumers can find out more about the brand before placing new car orders online.