Kia has outlined its plan to grow its profit contribution from electric vehicle (EV) sales more than 10-fold as annual zero emissions vehicle volumes grow to 1.6 million by 2030.

The Kia Corporation gave an insight into its future strategies at its third annual Kia CEO Investor Day since the Korean carmaker’s 2020 unveiling of its long-term strategy entitled ‘Plan S’.

This morning’s (April 5) event, held in Seoul, South Korea, revealed that the OEM is targeting a growth in EVs’ contribution to global profitability of 53%, up from 5% today, as it swells its range of zero emissions vehicles to 15 models.

Kia's updated plan came as it increased its 2030 annual sales target to 4.3 million units – 34.4% higher than its 2023 annual sales target of 3.2m units – of which 2.38m will be electrified vehicles.

Kia’s new 2026 annual EV sales target of one million units and 2030 EV sales target of 1.6m units represent 25% and 33% increases on goals announced a year ago.