Lloyds TSB selling new and used cars online

Lloyds TSB selling new and used cars online

25/10/2001 in All News

print twitter fb in
Was this article useful?

Click the thumbs up >

Lloyds TSB has started offering new and used cars online in a service branded Motordirect, offering fleet-level discounts on 35 vehicle marques, including Alfa Romeo, Volkswagen, Ford and Vauxhall, to its 16 million customers.

One of the catchlines to its sales pitch is “no haggling and no pressure from salesmen”. The bank believes it will sell about 3,500 cars this year, together with significantly boosting its car finance business.

Lloyds TSB is offering UK-sourced vehicles only, delivered free, with part exchanges and free collection. The price also includes 12-months Road Fund Licence and roadside assistance with every car.

The vehicles are sourced through the bank's leasing operation Lloyds TSB Autolease which has 92,000 vehicles on contract. Autolease's dealers will supply the new cars. The bank promises 'fleet prices' by passing on the savings to customers from bulk-buying cars on its fleet.

Defleeted used cars are at the moment being offered only to the bank's staff.

Mark Stokes, Lloyds TSB's customer relationships director said: “The motivation behind Motordirect is to increase our customers' dealings with us, extending our reach beyond traditional finance. This is as much about selling finance as selling cars.”

He stressed that a transaction cannot be completed without a customer contacting the bank's call centre staff. They liaise between the customer and the dealer. The dealer delivers the car, establishing a relationship for servicing and maintenance of the vehicle.

Motordirect offers two ways to pay, personal contract purchase and personal contract hire.

AMi Header

Alfa Romeo

Rapid change is coming to Alfa Romeo, with a string of new models planned over the next few years and a return to its Italian roots.

All future product, including engines, will have to be built in Italy to warrant wearing an Alfa Romeo badge, while hundreds of new staff in model development will help to bring seven new cars to market by 2018, including two SUVs, a new saloon and a supercar which will sit above the 4C.

Model development is being driven by two senior heads brought over from Ferrari.

Dealers seem to be positive about the plans, with overall satisfaction climbing, despite sales dropping nearly 3% last year in the UK, leaving the brand with 0.22% market share.

Read more

Subscribe To AMi

Market Share

market share

Total Sales

total sales guide

How do dealers rate the value of the franchise?

overall rating

AMi enables you to:

  • Monitor the UK’s most dynamic dealers
  • Identify the fastest growing dealers
  • Assess brand relationships
  • Benchmark performance
  • Access dealer health checks
  • Assess risk and identify opportunities
  • Track dealer group activity.

AMi is available on subscription. To find out more download our digital brochure or call Sara Donald on 01733 366474 or email sara.donald@bauermedia.co.uk.



(no need to login)

Your name:

Your email:

(will not be shown)

Please enter the code above.

Notify me when people reply

Click here to login to leave a comment

Comments (0)

poll header

Do you operate a loyalty reward scheme that encourages customers to share their experience?

Yes: 33.3 %

No: 50 %

Not yet but considering it: 16.7 %

Vote now