Renault’s UK franchised car dealerships are set to adopt the French carmaker's new logo in 2022 after it followed fellow OEMs into a 2D re-brand.
Initially revealed on the new Renault 5 hatchback prototype at last month’s Renaulution event, the new branding has since been introduced to the New Zoe EV advertising campaign and across social media channels.
By 2024, the entire Renault model range will carry the redesigned emblem.
But as a spokesman told AM that it was “too early to comment fully” on any associated corporate identity (CI) changes for franchisees, he added: “We expect to see the logo in dealerships next year (2022).”
Renault’s roll-out of new branding follows 2D redesigns for BMW, Volkswagen, Toyota/Lexus, Vauxhall and, most recently, Peugeot.
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