Polestar UK plans to get up to 30,000 car buyers behind the wheel of its Polestar 2 performance electric vehicle (EV) with the help of a new ‘test drive hub’ in Milton Keynes.

The 8,000sq-ft facility will be operational for the next six months and joins other pop-up locations and test drive events across the UK to reach customers who may not be located near to Endeavour Automotive’s Polestar Space at Westfield, London, or Looker’s franchised site at the Trafford Centre, Manchester.

Polestar believes it can facilitate 7,000 test drives at the MK site this year and the brand’s UK chief executive, Jonathan Goodman, recently told AM that he has hopes of completing 28,000 to 30,000 test drives before the end of the year.

“People want to touch and feel the cars and these events allow us to reach a lot of people,” he said.

“The test drives have been booked-up straight away.”