JF & E Hadwin’s Settle Land Rover dealership and Roger Young’s Plymouth Jaguar car retail operations have been named as Jaguar Land Rover’s (JLR) dealers of the year for 2020.

JF & E Hadwin pipped Duckworth Motor Group’s Market Rasen operation and Roger Young Plymouth to the Land Rover title, while Roger Young was able to celebrate overall success with Jaguar ahead of Hatfields sites in Wakefield and Liverpool.

In JLR’s annual Group of the Year rankings, Marshall emerged top for Jaguar, ahead of McLean & Appleton and Sytner, as JF & E Hadwin beat McLean & Appleton and Marshall to top spot with the Land Rover brand.

JLR also delivered Most Improved and Customer Service awards, alongside 10 regional award winners, in its annual awards.

JLR’s retailers were able to outpace a market down by 29.4% in a COVID-impacted 2020.

Land Rover franchisees helped the OEM to 58,505 registrations last year, down 23.6% on 2019’s 76,546 as the new Defender 4x4 reached showrooms.

Jaguar retailers narrowly beat the market, meanwhile, with a 29.3% decline to 25,513 registrations (2019: 36,069).

While JLR declined to comment on the awards presented to dealers in recognition of their efforts during a COVID-19 impacted 2020, others took to social media to celebrate their achievements.

Taking to LinkedIn, Marshall Motor Holdings chief executive, Daksh Gupta, said he was “incredibly proud of our outstanding Marshall Motor Group Jaguar Land Rover teams led by Shaun Allen".

He added: "I will let the league tables from JLR do the talking........well done guys.”

The full list of JLR Dealer Award winners 2020:

Most Improved Dealer, Jaguar and Land Rover: Marshall Cambridge

Customer Experience Award: Jaguar, Rybrook Warrington; Land Rover, Lakeland, Torver

Regional winner 1: Pentland Land Rover, Elgin

Regional winner 2: Donnelly Land Rover Dungannon

Regional winner 3: Ribblesdale Land Rover, Settle

Regional winner 4: Duckworth Land Rover, Market Rasen

Regional winner 5: Hatfields Land Rover, Shrewsbury

Regional winner 6: Marshall Jaguar, Ipswich

Regional winner 7: Roger Young Jaguar, Plymouth

Regional winner 8: Marshall Jaguar, Oxford

Regional winner 9: Beadles Land Rover, Southend

Regional winner 10: Harwoods Land Rover, Pulborough

 

The latest AM industry special issue

Spotlight on the customer

In this issue:

What consumers really want - trends and habits dealers must understand to provide the right buying experience

Barriers to EV purchase - many private motorists need extra help before they take the plunge

Delighting used car buyers - it's essential for retailers to offer tailored experiences and great value

Aftersales customer care - valuable interactions are vital as dealerships face fishing in a diminishing pool

A customer-first future - Steve Young, ICDP MD, gives AM an exclusive insight.

Read now