Fleet Assist enjoyed record trading volumes through its support for customers navigating the new SMR environment due to the growth in EVs.

In 2023 Fleet Assist signed up new customers and extended contracts to grow its customer fleet to 1.3 million with an annual SMR spend in excess of £173m. It now has 48 customers.

Fleet Assist MD Vincent St Claire said: “We are very proud of 2023’s performance. We keep evolving our proposition based on the fast-moving market whilst not ignoring the fact the majority of fleets are still ICE vehicles.

“We have also retained our strategy of providing business intelligence data to both our customers and garage network free of charge. This data continues to prove very valuable as leasing companies and garages alike manage the changing SMR needs of their customers’ electric cars and LCVs,” he added.

One of the new initiatives Fleet Assist has launched to help manage the specific needs of EV drivers has been mobile servicing. Its 400 mobile units are being trialled across multiple lease, rental, salary sacrifice and subscription customers.

It has also announced a new service for leasing and rental fleets wanting a garage that isn’t on the Fleet Assist network, providing a forensic overview of individual garages based on capabilities, facilities and services offered.

Fleet Assist has also increased its investment in people. Alex Champkin has been promoted to the position of tech lead while newly promoted Karen Ewers and Nikos Kotrozos leading new products and new customer business.

“We have lots more initiatives to launch in 2024 as we respond to customers’ ever-changing SMR needs. We continue to invest in people across the business to cater for the growing customer fleet which we anticipate will reach 1.5 million vehicles by the end of 2024,” said St Claire.