The Mazda brand has been struggling in the UK with a lack of product to compete with mainstream rivals in recent years, but it didn’t stop specialist Milcars Mazda from walking away with two AM Awards this year.
Leading from the front seems to come naturally for Graham Jacobs. As the second generation in his family to head Vauxhall dealer group Picador, he welcomes the responsibility to motivate his dealership teams into delivering the best for his customers.
For 15 years Romford Mazda staggered along, failing to fulfil anything like its potential. Then, in 2007, two brothers acquired the business with a novel vision for success: there would be no managers apart from themselves.
