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World premiere for new Kia

Kia Motors will give the all-new Magentis its world premiere at the Frankfurt Motor Show on September 13. Designed at Kia facilities in Korea, the USA and Europe, the new Magentis marks the latest step in the regeneration of the Kia product line-up over the last four years.

The new car is longer, wider and higher than the previous model, with an extended 2,720mm wheelbase, more spacious interior and larger boot.

"Through hard work and dedication, we have totally transformed our product range in recent years," said Yong-Hwan Kim, senior executive vice president and COO of Kia Motors Corporation. "Starting with the Sorento 4x4, followed by the Picanto small car, the Cerato, the Sportage compact SUV and most recently the new Rio, we have demonstrated Kia’s determination to deliver a modern, highly competitive range of cars with immense customer appeal. With every new Kia model we have also demonstrated the growing ‘Power to Surprise’ of our developing global brand."

The new Magentis will come with ABS and ESP stability control, rear parking sensors, front, side and curtain airbags, and anti-whiplash front seat head restraints, depending on the model.

New Magentis will be available with a new 2.0-litre diesel engine in Europe, as well as two petrol engines. "Like its sister Kia cars, new Magentis has been created with European consumers in mind," said Jean-Charles Lievens, senior vice president Kia Europe.

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