Pendragon also now handles a quarter of all Aston Martins sold in the UK, with 374 of 1,470 year-to-date. With 150 sales, the Mayfair branch is top. Wilmslow, with 123 sales, and Birmingham, with 101 sales, are second and fourth out of 109 dealerships globally. The V8 Vantage has been the most popular model among customers.
Tim Roberts, dealer principal at Mayfair, says: “Our close relationship with Aston Martin, the arrival of DB9 and now V8 Vantage, has endorsed and consolidated our confidence in this evocative British marques”.
Stratstone, founded in 1921 as a family business and sold to Pendragon in 1992, also has the newest Aston Martin dealership in the UK. Situated in Amersham, Bucks, it is also the group’s smallest Aston site.