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Web to boost Peugeot's link with customers

Peugeot is launching a dedicated area on its five European websites to boost one-to-one engagement with customers.


The 'My Peugeot' area will offer owners in the UK, France, Germany, Spain and Italy a personalised collection of tools to manage their vehicle, dealer and servicing information.

The site has been developed by digital and eCRM agency Underwired.

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