Nissan Q1 sales uplift boosted by major dealer bonuses

Nissan GB has hailed its first quarter sales performance, which saw registrations of its cars and light commercial vehicles climb by 36% year-on-year.

Dealers have told AM that there has been some self-registering within the network. Nissan GB had changed its financial year end to March 31st, and in order to reach its target had linked a third of the retail network’s annual volume bonus to their first quarter targets.

The quarter’s car registrations were up 46% at 23,542, with strong performances from Qashqai, Note, new X-Trail and Micra, said Nissan. The sales drive gave Nissan a 3.4% share of the car market, compared to last year’s 2.3%.