The new online development is part of Citygate’s Citygate4Life customer loyalty programme.
Each Citygate customer is given a unique username and password to gain access to their own microsite, complete with vehicle details, servicing schedules, membership offers and dealership news.
Simon Bennett, marketing manager at Citygate Volkswagen, said: "Citygate4Life has been designed to give customers an exceptional aftersales service, with incentives and the right communication at the right time to encourage customers to remain Citygate customers for life."
Citygate Volkswagen operates Volkswagen dealerships across North West London, Buckinghamshire, Middlesex and Hertfordshire. The group consists of two commercial and five passenger car dealers.