AM Online

Motors.co.uk grows market share

Online car buying website motors.co.uk has increased market share to become the UK’s second biggest new and used car site.

 

The results follow a year of continued partnership with Northcliffe Media as well as new strategic partnerships with four regional media groups and leading consumer brand and AM-sister title parkers.co.uk.

The latest figures, compiled by online measurement firm ComScore, show the motors.co.uk network – which includes motors.co.uk and affiliate websites - now has a 21.4% per cent share of online used car searches, securing the company’s position as the second biggest online used car network and overtaking eBay Motors UK.- (ComScore monthly reach of UK online used car searchers Sept 08 – Sept 09).

The motors.co.uk network receives 3.3 million visitors a month and grew by 35% in 2009*.

It has 3,500 registered car dealers and around 150,000 used and 15,500 new cars featured.

* The ComScore figures for ‘Reach of UK online used car searchers’ is based on the comparison between AutoTrader, motors.co.uk, eBay Motors UK, MSN Autos UK, WhatCar.com and Exchange & Mart.

 

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