AM Online

Stoneacre launches nationwide TV ad campaign

Stoneacre Motor Group has unveiled a new series of television adverts to be shown around popular ITV1 programmes including Emmerdale, Coronation Street, All Star Family Fortunes and the ITV lunchtime and early evening news.

Starting on 20 February, and using the strapline ‘Motoring for Life’, the campaign emphasises that Stoneacre can ‘help you decide on the right car, whatever your situation’.

The adverts see people from all walks of life enjoying vehicles as a right of passage – from their first car, a small-engine runaround, to choosing a suitable family car, to treating themselves to a dream car on reaching retirement.

Aiming for a ‘feel-good campaign’, the company says each advert promotes nostalgia and the importance of family.

Stoneacre managing director, Shaun Foweather, commented: “We created the new branding to reflect the values of our company and the importance we place on retaining customers.

“The TV campaign highlights our continued growth and development.”

 



If you are not a registered user your comment will go to AM for approval before publishing. To avoid this requirement please register or login.

Comment as guest


Login  /  Register

Comments

  • mandy - 27/02/2013 19:16

    where is the little girl they have 3 kids when set off and only turn up to fair with a baby and little boy Strage

    Reply as guest

    Login  /  Register
    • tomseymour - 28/02/2013 08:57

      @mandy - It's a different family isn't it?

      Reply as guest

      Login  /  Register
  • Amber - 14/08/2014 16:32

    Who is the girl who sings the Stoneacre song please?

    Reply as guest

    Login  /  Register
    • Cathy Kirby - 12/03/2015 12:44

      @Amber - Her name is Cat Rea. I think she is a niece of Chris Rea

      Reply as guest

      Login  /  Register
    • Allison - 12/03/2015 14:01

      @Cathy Kirby - Thanks for the name, has been driving me nuts x

      Reply as guest

      Login  /  Register