GardX and XPEL partner on vehicle protection systems

Vehicle protection systems specialist GardX Group has formed a strategic partnership with XPEL to enhance the standard of vehicle protection and customer experience across international markets.

GardX will now integrate the firm’s paint protection film (PPF) into its global offering to combine the benefits of both chemical and film-based technologies which will offer new commercial opportunities for OEMs and dealer groups.

Billy Coutin, chief executive of GardX Group, said the firm is synonymous with innovation and quality in the automotive protection space.

"By combining their world-class film technology and global brand reputation with GardX’s award winning vehicle protection products, digital enablement and hands-on account management, we are creating a truly differentiated proposition for our clients.

“This partnership will deliver tangible value to OEMs and dealers and ultimately, provide end-customers with the best possible protection solutions available.”

GardX’s will use its XccelerAite technology platforms to help scale its new partner's reach into new territories. In return, GardX gains access to its products and network of fully certified and trained installers.

Tony Rimas, vice president, revenue at XPEL, added: “We are thrilled to partner with GardX, a business that truly understands the importance of innovation, execution, and customer experience."

Rimas added that GardX's dominance in the UK dealership market, coupled with its ability to deliver at scale across multiple geographies, makes it a natural partner for his international expansion strategy.