Lack of home charging remains top concern for EV buyers, say dealers

More than half of UK car dealers say the biggest objection from customers considering an electric vehicle (EV) is not having a charger at home, according to the latest Startline Used Car Tracker.

The monthly report based on the views from 301 consumers and 66 dealers shows 56% of dealers cite a lack of home charging as the most common reason buyers hesitate to commit to an EV.

This concern ranked higher than others such as cost and range anxiety.

According to the research, 42% of dealers said customers believe electric cars are too expensive compared to petrol or diesel alternatives, while another 42% reported that range limitations remain a key barrier.

Additionally, 39% said buyers worry about rapid battery degradation.

Paul Burgess, Startline Motor Finance chief executive, said the findings reflect a mix of real challenges and outdated perceptions.

“Having no home charger is a good example. If the customer has off-street parking, the issue can often be resolved with an installation partner.

"But if they live in a flat or a property without a driveway, it becomes a real barrier that can only be addressed through wider public infrastructure like on-street charging or community charger sharing.”

Misconceptions on battery reliability and range

Burgess also addressed misconceptions around battery reliability and range.

He said: "The market now has enough experience to know that battery degradation is not the issue many people expect.

"Similarly, with many EVs offering over 300 miles of range, the distance concern is less relevant than it used to be."

However, he acknowledged that price remains a genuine obstacle.

Burgess said: “There are still very few EVs available for under £10,000.

"That said, prices are starting to fall and we expect more affordable options to become available in the coming years.”

The tracker also found that 38% of customers are concerned about depreciation, 35% said they do not trust EV technology, and 35% believe insurance costs are too high.

“These are a combination of real and perceived issues,” Burgess added. “Insurance premiums have risen recently for electric cars, and values are not yet as stable as petrol or diesel models. But the technology itself is proven and running costs for EVs, including fuel and maintenance, remain significantly lower.”