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AM Online

Dealer new car sales per franchised outlet

Taking the SMMT's monthly new car registration figures for each of the major manufacturers and the number of new car franchised outlets for each of these in the UK we present here the average registration total for each outlet per month.

Here you'll find all-brand averages over time and can analyse the results by brand.

All-market average new car sales per outlet

Source: SMMT
2018
2017

All-market average new car sales per outlet

AVG Jan Feb Mar Apr May Jun
2018 32.11 15.95 92.65 33.16 38.10 46.45
2017 35.66 16.98 114.88 31.07 37.95 49.55

Top five brands

Jan
2018
Feb
2018
Mar
2018
Apr
2018
May
2018
Jun
2018
Audi 98.38 51.61 249.73 109.46 114.06 121.05
Mercedes-Benz UK 94.37 47.94 251.47 93.34 105.41 117.54
BMW 60.81 46.19 218.27 62.61 89.24 158.52
Volkswagen UK 56.41 32.13 172.01 66.40 82.26 105.56
Skoda Auto 44.14 22.70 105.56 50.13 51.10 66.40

Bottom five brands

Jan
2018
Feb
2018
Mar
2018
Apr
2018
May
2018
Jun
2018
Lotus 0.67 0.67 2.00 1.78 1.11 1.11
Chevrolet UK 0.33 0.33 5.00 0.00 0.00 0.00
Subaru 2.21 0.89 10.28 2.13 3.21 3.68
SsangYong 3.17 1.10 10.39 2.60 4.31 6.19
Rolls-Royce Motor Cars 3.25 0.50 8.11 6.86 8.71 5.14


New car sales per outlet

To achieve a whole-market view of new car sales per outlet AM has taken the total number of new car sales so far this year and divided by the total number of new car franchised outlets in the UK, giving an average figure per dealership for all brands submitting data to the SMMT.

The year-on-year figures, together with the percentage variation, is given below in a table, from 2012.

Source: SMMT
Total new car sales Total franchised outlets New car sales per outlet % Change
2018 1,313,994 5,302 247.83 -50.22%
2017 2,540,617 5,103 497.87 -7.41%
2016 2,692,786 5,008 537.70 +2.62%
2015 2,633,503 5,026 523.98 +6.47%
2014 2,476,435 5,032 492.14 +11.76%
2013 2,264,737 5,143 440.35 +12.12%
2012 2,044,609 5,206 392.74 +5.85%
2011 1,941,253 5,232 371.03 -1.05%
2010 2,030,846 5,416 374.97 +2.57%
2009 1,994,999 5,457 365.59 -6.98%
2008 2,131,795 5,424 393.03 -5.50%
2007 2,404,007 5,780 415.92 +5.20%
2006 2,344,864 5,931 395.36 -6.46%
2005 2,439,717 5,772 422.68 -3.93%
2004 2,567,269 5,835 439.98 +0.82%
2003 2,579,050 5,910 436.39 -2.29%
2002 2,563,619 5,740 446.62 N/A

YTD new car sales per outlet

Source: SMMT
Total new car sales Total franchised outlets New car sales per outlet % Change
2018 1,313,994 5,286 248.58 -12.88%
2017 1,401,811 4,913 285.33 +0.59%
2016 1,420,636 5,008 283.67 +3.55%
2015 1,376,889 5,026 273.95 +7.09%
2014 1,287,265 5,032 255.82 +13.07%
2013 1,163,623 5,143 226.25 +11.36%
2012 1,057,680 5,206 203.17 +3.24%
2011 1,029,638 5,232 196.80 -3.86%
2010 1,108,662 5,416 204.70 +20.77%
2009 924,955 5,457 169.50 -26.30%
2008 1,247,479 5,424 229.99 +4.89%
2007 1,267,299 5,780 219.26 +4.71%
2006 1,241,921 5,931 209.39 -6.78%
2005 1,296,485 5,772 224.62 -4.79%
2004 1,376,565 5,835 235.92 +3.47%
2003 1,347,485 5,910 228.00 -2.89%
2002 1,347,681 5,740 234.79 N/A