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Dealer new car sales per franchised outlet

Taking the SMMT's monthly new car registration figures for each of the major manufacturers and the number of new car franchised outlets for each of these in the UK we present here the average registration total for each outlet per month.

Here you'll find all-brand averages over time and can analyse the results by brand.

All-market average new car sales per outlet

Source: SMMT
2017
2016

All-market average new car sales per outlet

AVG Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov
2017 35.66 16.98 114.88 31.07 37.95 49.55 32.69 15.34 86.08 31.91 31.72
2016 33.87 16.65 103.56 37.83 40.64 51.06 35.64 16.30 93.77 35.97 36.75

Top five brands

Jan
2017
Feb
2017
Mar
2017
Apr
2017
May
2017
Jun
2017
Jul
2017
Aug
2017
Sep
2017
Oct
2017
Nov
2017
DS 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 1,850.00 444.00 530.00
Audi 102.42 45.94 270.76 114.86 120.74 132.29 112.14 54.79 257.56 118.09 104.11
Mercedes-Benz UK 106.08 49.59 290.16 108.50 119.19 127.76 94.45 38.52 255.53 98.67 89.37
BMW 58.14 41.91 238.86 77.24 87.20 130.27 61.79 31.34 215.51 75.73 83.54
Volkswagen UK 59.21 33.45 180.30 45.45 71.49 103.37 62.92 31.47 165.15 62.53 63.57

Bottom five brands

Jan
2017
Feb
2017
Mar
2017
Apr
2017
May
2017
Jun
2017
Jul
2017
Aug
2017
Sep
2017
Oct
2017
Nov
2017
Lotus 1.39 1.33 2.17 1.61 0.11 2.56 1.56 0.83 1.11 1.44 0.78
Lamborghini 1.38 0.75 0.75 2.00 1.88 1.75 2.25 1.13 6.50 7.88 3.75
Subaru 2.58 0.70 10.23 1.78 2.25 2.93 2.20 0.63 7.29 1.41 3.09
Abarth 2.53 1.48 10.77 2.42 3.88 4.98 3.13 1.71 8.97 3.48 3.98
Rolls-Royce Motor Cars 5.14 0.86 12.86 2.86 4.86 4.29 6.57 0.86 8.14 5.57 3.14


New car sales per outlet

To achieve a whole-market view of new car sales per outlet AM has taken the total number of new car sales so far this year and divided by the total number of new car franchised outlets in the UK, giving an average figure per dealership for all brands submitting data to the SMMT.

The year-on-year figures, together with the percentage variation, is given below in a table, from 2012.

Source: SMMT
Total new car sales Total franchised outlets New car sales per outlet % Change
2017 2,388,144 5,261 453.93 -15.56%
2016 2,692,786 5,009 537.59 +2.60%
2015 2,633,503 5,026 523.98 +6.47%
2014 2,476,435 5,032 492.14 +11.80%
2013 2,264,737 5,145 440.18 +12.12%
2012 2,044,609 5,208 392.59 +5.87%
2011 1,941,253 5,235 370.82 -1.05%
2010 2,030,846 5,419 374.76 +2.57%
2009 1,994,999 5,460 365.38 -6.98%
2008 2,131,795 5,427 392.81 -5.47%
2007 2,404,007 5,785 415.56 +5.18%
2006 2,344,864 5,935 395.09 -6.49%
2005 2,439,717 5,774 422.53 -3.93%
2004 2,567,269 5,837 439.83 +0.84%
2003 2,579,050 5,913 436.17 -2.31%
2002 2,563,619 5,742 446.47 N/A

YTD new car sales per outlet

Source: SMMT
Total new car sales Total franchised outlets New car sales per outlet % Change
2017 2,388,144 5,238 455.93 -9.19%
2016 2,514,764 5,009 502.05 +2.85%
2015 2,453,426 5,026 488.15 +6.33%
2014 2,310,237 5,032 459.11 +11.85%
2013 2,111,819 5,145 410.46 +11.27%
2012 1,921,052 5,208 368.87 +5.98%
2011 1,822,065 5,235 348.05 -1.10%
2010 1,907,029 5,419 351.92 +4.20%
2009 1,844,063 5,460 337.74 -9.40%
2008 2,023,104 5,427 372.78 -4.83%
2007 2,266,047 5,785 391.71 +5.15%
2006 2,211,054 5,935 372.54 -5.77%
2005 2,282,851 5,774 395.37 -4.75%
2004 2,422,916 5,837 415.10 +1.27%
2003 2,423,598 5,913 409.88 -2.71%
2002 2,419,043 5,742 421.29 N/A