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Dealer new car sales per franchised outlet

Taking the SMMT's monthly new car registration figures for each of the major manufacturers and the number of new car franchised outlets for each of these in the UK we present here the average registration total for each outlet per month.

Here you'll find all-brand averages over time and can analyse the results by brand.

All-market average new car sales per outlet

Source: SMMT
2020
2019

All-market average new car sales per outlet

AVG Jan Feb Mar Apr May Jun Jul
2020 30.56 16.31 52.03 0.88 4.14 29.76 35.80
2019 32.03 16.35 91.06 31.57 36.24 44.74 31.47

Top five brands

Jan
2020
Feb
2020
Mar
2020
Apr
2020
May
2020
Jun
2020
Jul
2020
Audi 84.87 39.00 142.82 1.18 13.05 70.43 104.50
Mercedes-Benz UK 89.76 46.33 136.94 2.06 16.15 77.17 82.69
BMW 69.50 45.89 120.90 1.46 10.15 73.34 78.94
Volkswagen UK 59.99 41.81 107.24 0.98 5.59 58.09 72.98
Toyota (GB) 44.40 21.01 84.41 0.11 3.52 65.78 55.61

Bottom five brands

Jan
2020
Feb
2020
Mar
2020
Apr
2020
May
2020
Jun
2020
Jul
2020
Lotus 0.53 0.12 1.29 0.06 0.53 0.41 1.53
Subaru 0.68 0.33 2.50 0.01 0.11 0.61 0.83
Smart 0.33 1.07 1.91 0.29 0.13 1.95 2.24
Abarth 2.44 1.43 2.99 0.19 0.60 2.28 2.29
SsangYong 1.66 1.29 4.06 0.73 0.48 2.56 2.77


New car sales per outlet

To achieve a whole-market view of new car sales per outlet AM has taken the total number of new car sales so far this year and divided by the total number of new car franchised outlets in the UK, giving an average figure per dealership for all brands submitting data to the SMMT.

The year-on-year figures, together with the percentage variation, is given below in a table, from 2012.

Source: SMMT
Total new car sales Total franchised outlets New car sales per outlet % Change
2020 828,314 4,902 168.97 -60.70%
2019 2,310,969 5,375 429.95 -2.25%
2018 2,367,144 5,382 439.83 -12.00%
2017 2,540,617 5,083 499.83 -7.32%
2016 2,692,786 4,993 539.31 +2.58%
2015 2,633,503 5,009 525.75 +6.41%
2014 2,476,435 5,012 494.10 +11.84%
2013 2,264,737 5,126 441.81 +12.11%
2012 2,044,609 5,188 394.10 +5.85%
2011 1,941,253 5,214 372.32 -0.82%
2010 2,030,846 5,410 375.39 +2.48%
2009 1,994,999 5,446 366.32 -6.99%
2008 2,131,795 5,413 393.83 -5.46%
2007 2,404,007 5,771 416.57 +5.26%
2006 2,344,864 5,925 395.76 -6.32%
2005 2,439,717 5,775 422.46 -3.93%
2004 2,567,269 5,838 439.75 +0.84%
2003 2,579,050 5,914 436.09 -2.31%
2002 2,563,619 5,743 446.39 N/A

YTD new car sales per outlet

Source: SMMT
Total new car sales Total franchised outlets New car sales per outlet % Change
2020 828,314 4,902 168.97 -37.82%
2019 1,426,329 5,249 271.73 -2.41%
2018 1,477,881 5,308 278.43 -11.97%
2017 1,563,808 4,944 316.30 -1.24%
2016 1,599,159 4,993 320.28 +3.15%
2015 1,555,309 5,009 310.50 +6.58%
2014 1,460,172 5,012 291.34 +12.64%
2013 1,325,851 5,126 258.65 +11.68%
2012 1,201,564 5,188 231.60 +3.99%
2011 1,161,272 5,214 222.72 -3.23%
2010 1,245,108 5,410 230.15 +15.83%
2009 1,082,104 5,446 198.70 -23.22%
2008 1,400,899 5,413 258.80 +3.46%
2007 1,443,576 5,771 250.14 +5.12%
2006 1,409,936 5,925 237.96 -6.63%
2005 1,471,762 5,775 254.85 -4.88%
2004 1,564,197 5,838 267.93 +2.61%
2003 1,544,247 5,914 261.12 -2.83%
2002 1,543,318 5,743 268.73 N/A