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Nissan and Seat reduce new car prices

Nissan has followed hot the heels with Seat this week in announcing new car price reductions.

Nissan says it will be cutting its prices from January 1 by as much as 13.2% “restoring the brand's competitive pricing position against those of its key rivals”.

A Nissan spokesman said: “We have chosen to wait until now to introduce a revised price list so that information on all rivals' price movements could be compiled and analysed. The average reduction across the range is 7% with no sacrifices in Nissan's warranty cover or comprehensive equipment levels.”

Examples of the reductions include the Micra 1.0S 3-door down £450 to £7,250; Almera 1.5 SE 3-door down £1,700 to £11,200, Primera 2.0 S down 1,650 to £14,250 and the Terrano II 2.7TD SE 5-door down £1,550 to £21,550.

Seat has reduced prices on the Ibiza, Leon, Toledo and Alhambra ranges. For example the Ibiza 1.4S 3-door is now £1,000 less at £7.995, the base model Leon, the 1.4S is also now £1,000 less at £9,995 and comes with free alloys and the Toledo 1.8 20v SE is now £14,495, a reduction of £1,500.

The New Arosa will be available from January with improved performance and higher spec at the same price as the outgoing model.

John Abbott, Seat UK managing director, said: “These pricing and product actions demonstrate our intention to offer exceptional value for money and ensure we go into 2001 with a very competitive product and price policy.”

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