AM Online

OneSwoop offers trade-in service

OneSwoop today announced the launch of a used car trade-in service on its website, provided through its new partnership with The Internet Car Company.

Customer with vehicles to trade-in will be asked to specify the make, model, body condition and mileage into the 'order request' form. Within 24 hours, they will be contacted with a trade-in valuation price valid for 16 weeks. OneSwoop will offer the customer the choice of collecting their old car when the new vehicle is delivered.

The Internet Car Company will provide the valuations, using Cap data, and will also be responsible disposing of the traded-in vehicles.

Customers will also be able to trade-in a car of any age or mileage. The trade-in is treated as a separate transaction to buying a new car from OneSwoop. The Internet Car Company pays a cheque to the customer for the trade-in value of the car, less any outstanding finance.

The used cars will be sold back to the used car trade.

In time OneSwoop expects transactions including a trade-in to account for a quarter of its business.

Tom Buehlmann, OneSwoop marketing director, said: “The majority of car e-tailers are seemingly happy drifting along with a limited car selection and are having difficulty raising service levels to meet the expectations of today's online car buyers.

“Our latest package offers to take the hassle out of upgrading to a new car. The trade-in option will allow OneSwoop to satisfy one of the major considerations made by customers when buying a new car – how and where to sell their old one.”

If you are not a registered user your comment will go to AM for approval before publishing. To avoid this requirement please register or login.

Login to comment


No comments have been made yet.