AM Online

Gifts and scratch card competition in Ford autumn trade parts promotion

Parts Plus, Ford of Britain's national network of specialist parts wholesalers for the independent motor trade, is offering 10,000 free gifts and 10 major prizes each month during September, October and November, in a big 'Autumn Windfall' promotion. Trade parts customers will receive a gift and be eligible for a prize by ordering Ford or All-Makes parts worth £50 or more on any one invoice (£250 for bodyshops).

Ford recently announced significant price cuts on its OE front-end collision replacement parts programme for older Ford models.

Ford's 'Autumn Windfall' promotion provides four different gifts each month, ranging from travel clocks to FM torch radios. In addition to the gifts, Parts Plus customers will receive scratch cards giving them the chance to win one of 10 prizes each month. There are 10 DVD-Video Home Cinema Systems to be won in September, followed by 10 digital camcorders during October, then ten DVD player-recorders throughout November.

Richard Lanceman, Wholesale Marketing Manager at Ford, said: "The Autumn Windfall promotion underlines Ford's commitment to the independent motor trade. We believe in rewarding the loyalty of our independent garage customers."

Further details of the Autumn Windfall promotion are provided in a special issue of Parts Plus magazine, which Ford says is distributed to 51,000 independent garages and workshops throughout the UK. Details are also on www.fordpartsplus.co.uk.

If you are not a registered user your comment will go to AM for approval before publishing. To avoid this requirement please register or login.

Comment as guest


Login  /  Register

Comments

No comments have been made yet.