This year’s AM Aftermarket Conference, in Oxford on February 25, is dedicated to helping franchised dealers and independent garage workshops unlock their full potential in the aftermarket.

Sponsored by Castrol, the conferences features presentations from recognised industry specialists on a range of key issues which AM readers say are important to them. The event will offer delegates the opportunity to discuss the hot topics with like-minded professionals.

Designed to offer some fresh thinking for delegates, along with practical help and advice, items on the agenda include:

  • Recruiting and retaining the best technicians.
  • FSA – how the new regulations are affecting the aftermarket.
  • Increasing the value of every customer you do business with.
  • Retaining owners of older cars
  • Selling satnav, ICE and other high value accessories.
  • Customer satisfaction and retention – an alternative approach that gets results.

    Sarah Sillars, chief executive of the Institute of the Motor Industry, will put the case for an industry-wide accreditation scheme, and Trend Tracker analyst Robert Macnab will present the highlights of his latest report on the UK service and repair business – including future market forecasts.

    The conference chairman is John Kiff, a director of the International Car Distribution Programme, a research organisation dedicated to helping the industry improve the value it delivers to customers.

  • For more information about the 2005 AM Aftermarket Conference, at The Quadrangle in Oxford’s Kassam Stadium, contact Luke Clements at EMAP Automotive Events on 01733 468 325 or at luke.clements@emap.com. Alternatively, visit the website at www.automotive-events.co.uk.