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Aftermarket Show boosts exhibitor appeal

The Aftermarket Show, which runs from January 12 to 15 2006 at Birmingham NEC, has unveiled a series of new services and initiatives for exhibitors to ensure they get the best from the event and maximum exposure to visitors.

Exhibitors to the event will receive advice and ideas on prominent stand display – allowing them to make the best use of the space available – and, how best to conduct press conferences, incentives and product tests.

Another key feature is that exhibitors will have complete access to the Aftermarket Show business lounge and meeting rooms, providing complete flexibility during the event.

Sam Gilbert, The Aftermarket Show sales manager, said: "The signing up of new exhibitors is only half the equation and companies are entitled to a complete service from start to finish. We want exhibitors to The Aftermarket Show to benefit from what the event and its venue can offer, have a successful show and return the following year."

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