Ford has joined forces with Norwich Union to provide one year’s free comprehensive motor insurance through Ford Insure, and one year’s free satellite navigation from Smartnav, to eligible customers buying a new Ford Ka Design, Fiesta Style or Streetka.

The campaign is available for motorists aged 19 and over on the Ka Design, and 21 and over on Fiesta Style and Streetka models. Ford Insure, the motor manufacturer’s insurance arm underwritten by Norwich Union, will provide the motor insurance.

The technology used to deliver the satellite navigation service is part of Norwich Union’s telematics programme.