It marks the final stage in a £16m Mercedes-Benz dealer development programme for CWC across Mercedes-Benz sites in Exeter, Taunton, Plymouth and now Truro.
The Truro facility was developed while the former Mercedes-Benz site continued trading. Gilbran doubled the size of the dealership, and demolished an additional showroom to create a much larger used car display area.
The expanded site now has eight service bays, a class IV MoT bay and space for ten cars in its showroom.
Gilbran and CWC have entered into a 25-year lease agreement for its four Mercedes-Benz sites, which has enabled CWC to expand into the south-west without having to invest its own funds in the site and structures.
“The completion of the Truro CWC Mercedes-Benz dealership is an important moment in the evolution of the company and our ambition to transform City West Country into a £80 million dealer group,” said Mike Wickins, managing director of City West County.
Nigel Smith, Gilbran managing director, said the development provided an important extension for the Mercedes-Benz brand and CWC business in the south-west.
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