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High-tech fuel saving for BMW

Hybrid models will not be part of the BMW range for the foreseeable future, the company has revealed.

Instead, it will focus on what it calls Efficient-Dynamics, a package of technologies and energy management systems.

This will spread through BMW’s model range as it is renewed.

Jim O’Donnell, BMW UK’s managing director, explained: “Noticeable design improvements have been combined with EfficientDynamics to provide tangible performance benefits.”

He said increases of up to 25% in fuel economy and emissions results would save drivers hundreds, if not thousands, of pounds a year.

O’Donnell added: “We believe customers prefer the driving experience of an ultra-efficient internal combustion engine to a hybrid car, with all the associated weight of the battery and motors.”

To illustrate his point, he compared the new 535d with a Lexus GS450h. “The BMW offers a better driving experience, thanks in part to its 200kg weight advantage, lower emissions and superior fuel efficiency. And it’s all for nearly £5,000 less,” argued O’Donnell.



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