AM Online

Smart reveals new TV campaign

Smart is starting a new television campaign on May 4 for its Fortwo.

There will be a ‘wrecking ball’, ‘space’ and ‘fuel efficiency’ advert to highlight facts about the car.

The advertising campaign will be supported by a direct mail campaign and online advertising.

Customers will be directed to a new website, www.truthaboutsmart.co.uk , which features videos about the Fortwo.

Smart Fortwo takes a wrecking ball to the face



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