SsangYong has cut parts prices by an average of 40 per cent on its three-model range.

Menu servicing has also been introduced to ensure that costs of ownership remain competitive.

The move comes as part of a review by Koelliker UK, SsangYong distributor since January this year.

SsangYong said the review has also improved parts availability with dealers now holding a bigger parts stock.

Doug Lincoln, Koelliker UK aftersales managing director, said: "This is about customer satisfaction and reducing the costs of ownership at a time when fuel prices are going the other way."

He added: "For example, the cost of servicing a Rexton over 30,000 miles is now over £100 cheaper, making it less expensive than a Kia Sorento."

A Kyron oil filter has dropped in price from over £30 to £12.68, while Rodius front brake pads are now £39.89 – down from £68.40.