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Motors.co.uk signs 40-newspaper deal

Online car buying website motors.co.uk has signed deals with three new regional newspaper groups to join its network.

The move increases motors.co.uk‘s UK coverage of local newspapers in the UK by 19%.

Iliffe Media, Berkshire Media Group and Baylis Media will all feature the motors.co.uk used car search on their local websites and in the motoring supplements of their print titles.

In total the new arrangement will see more than 40 additional local newspapers, with a combined 1.4 million readership and some 25 websites, feature motors.co.uk. 

Among the websites that will feature motors.co.uk as part of the new deal is Cambridge-news.co.uk with 260,000 unique users a month and a range of other leading local sites including ReadingChronicle.co.uk and Maidenhead-Advertiser.co.uk.

With the majority of car purchases occurring within 30 miles of the buyers’ home, the new agreement with motors.co.uk means that each of the regional newspaper groups will be able to offer its readers, users and advertisers an online search service ensuring buyers find exactly what they are looking for, locally.

The network is now visited by more than 3.3 million potential car buyers every month, has 3,500 dealers signed up and features around 150,000 used cars for sale.

Andrew Dyson, managing director of Motors.co.uk Ltd, said: "Our growth and development is based on offering a great deal to buyers and dealers alike and the fact that we continue to add new partners is evidence of the site’s appeal.

“As well as access to a wide range of cars for sale from retailers and private sellers, visitors to motors.co.uk will also have use of our innovative services including free history checks, guidance covering every part of the car buying process and advice designed to help motorists make informed choices about their next vehicle.”

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