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Improved premises set Astle BMW ready for growth

Astle BMW in Grimsby is undergoing a £600,000 refurbishment programme which will transform it into a flagship dealership and create several new jobs.

Construction work at the Laceby Road showroom started at the beginning of February and will take approximately 18 weeks to complete.

The refurb will happen in three stages starting with a new Mini showroom, double the size of the old one, followed by a new parts building, which will be an extension on the side of the existing building, and lastly the main showroom.

It will include improved customer parking and a vehicle handover bay, plus a four-bay valet area.

Dealer principal Paul Wooding said despite the dramatic changes that will be taking place at the dealership it’ll be open for business as usual.

“We hope the refurbishment programme will be finished by the summer and we’ll be holding an official opening party to celebrate the end of the building work and welcome customers new and old to our flagship dealership.”

The Grimsby garage will also be one of few in the East Midlands to offer BMW’s KDS wheel alignment service.

Gusto Construction, based in Collingham near Newark, has been appointed to undertake the building work.

Astle BMW/Mini is part of Crystal Motor Group, headed by managing director Mike Baldry.



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