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Advertisement feature press release: A Landmark Anniversary for Martec Europe

This month Martec Europe celebrates 20 years of helping Motor Manufacturers and Automotive Retail Groups, to be successful, through providing exceptional customer experiences to their prospects and customers.

To mark the occasion, on Sunday 26th June, Martec's employees and their families gathered in glorious sunshine to celebrate with a BBQ and an afternoon of family fun. Camberley Audi, one of Martec's 39 Audi Centre clients, the head office for Colborne Garages group, and Martec's longest established customers, provided extra pizzazz for the day in the shape of an Audi R8 Spyder, giving everyone a great photo opportunity.


Martec Group Shot June 2011

Twenty years is a long time in the motor trade and Martec have been able to maintain their
leadership position by keeping pace with technology and the ever changing culture of the business.

Martec started out in business delivering on-site sales training to car salespeople. It soon became apparent that training alone was only part of the business improvement solution and from studying and listening to literally millions of dealer and client interactions, they developed a range of training, monitoring and follow-up programmes that are appropriate to all customer facing staff and their managers.

These highly effective and successful solutions to sluggish sales were soon re-branded as
TelephoneSuccess™ and a face to face training programme SalesSuccess™ was added to up-skill all customer facing staff in the showroom and service reception.

Today, in addition to the original programmes, Martec’s suite of unique Business Improvement Solutions include ShowroomScout™, a sales lead qualifying and follow-up service and, an online contact management system, ensuring that their solutions cover the three key personal communications channels - telephone, face to face and e-mail.

Neil Pursell, Managing Director of Martec Europe commented “we’ve come a long way since 1991 when the forerunner of TelephoneSuccess™ was a cassette tape and Royal Mail based system.

We’ve moved with the times and today all of our reporting, monitoring and contact management systems are Cloud based and accessed online enabling us to keep the cost of ownership under control but at the same time deliver fantastic Net Promoter Scores, CSI ratings and business improvements for our customers.”


About Martec Europe

Established in 1991, Martec Europe is the most effective business improvement company in the customer facing environment, providing more than 400 customer centric organisations with tried and tested solutions that deliver improved and significantly more profitable customer experiences.


For further information contact:

Felicity Marsh, Martec Europe Limited, 14 Chiltern Court, Asheridge Road, Chesham HP5 2PX

T: 0845 375 2424

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