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Toyota and Lexus sign up to 1Link

Toyota and Lexus have signed up to use the 1link Service Network e-commerce platform to enable increased levels of menu pricing across their franchise networks as part of their new fleet strategy.

The Japanese brands have created a new fleet charter and menu pricing is part of its plans to provide greater price transparency for servicing.

The fleet charter was announced to fleets at a conference held in December at the National Exhibition Centre, Birmingham. At present, there are 233 locations in the Toyota and Lexus network of which 90 are business centres specialising in fleet.

Ewan Shepherd, general manager of fleet and remarketing at Toyota and Lexus, said: “Our strategy is to offer maximum capped labour and oil rates with a guaranteed parts discount and maximum MoT charge out. It is all about being as transparent with fleets as possible.”

Signing up to menu pricing with Toyota and Lexus does not place restrictions on fleets which may conflict with existing agreements.

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