Vauxhall says it is spreading a little Christmas joy with a new 30-day satisfaction guarantee on the Ampera.

The ‘Love it or Return it’ scheme means customers can buy the 2012 European Car of the Year and, if it doesn’t suit, return it within 30 days with no questions asked.

The initiative is intended to provide ‘zero purchase anxiety’, in addition to the ‘zero ownership anxiety’ of Vauxhall’s Lifetime Warranty and ‘zero fuel anxiety’ from the Ampera’s lithium-ion battery and range extender petrol engine.

Vauxhall’s chairman and managing director, Duncan Aldred, commented: “This initiative shows the real world confidence we have in Ampera.

“We appreciate that investing in new technology is a big decision which can require a leap of faith for some buyers.

“It is therefore vital that we demonstrate our belief in Ampera and provide customer reassurance during the buying process. ‘Love it or Return it’ aims to achieve just that.”