A new website, CarRush.co.uk, is promising ‘exclusive, unbeatable and time limited deals’ on new cars, providing dealers with a new channel for shifting excess stock.
Backed by finance comparison website FinanceAcar.co.uk, it works by aggregating deals from a network of franchised dealers and manufacturer partners.
According to Redshift Research, offering 10% off almost doubles the number prepared to buy, so CarRush.co.uk offers the ability to purchase a refundable ‘CarRush Coupon’ (£99 to £199) to secure a special daily/weekly deal.
The cars are sold on PCP or PCH and if finance is approved the vehicle is delivered to the customer’s door by a franchised dealer.
If the vehicles currently on offer are not of interest the consumer can request a deal be constructed for what they want.
Director and Co-founder Nadim Saad commented: “The last 12 months has seen a growth of 42% in the value of new car finance provided to consumers.
“Based on this growth, and on the back of the mass appeal of voucher and coupon-based websites such as Groupon, we saw CarRush.co.uk as the next step.”