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Fiat revives 70s vibe with new 500 options

Fiat has added a new colour combination pack to its 500 range to give customers access to some style options inspired by the 70s.

The Colour Therapy range will fit in between the 500 Pop and Lounge specifications.

Marketing surrounding the range will celebrate some of the combinations that made the Fiat 500 famous in Italy and around the world during the 1960s and 1970s.

Available in both hatchback and convertible versions, and with 0.9-litre TwinAir and 1.2-litre petrol engines, the cars come in five paint colours: New Age Cream, Countrypolitan Yellow, Pasodoble Red, Volare Blue, and Tech House Grey. It's unclear as to whether these are part of the new options package Fiat announced towards the end of July with tweaked colour names and a 70s theme.

Colour Therapy models get air conditioning, white mirror covers, white wheel covers, a ‘poolball’ design gear knob and specific key cover as standard.

It costs £800 more than the entry-level Pop, but Fiat believes it adds more than £1,000 worth of extra equipment.The 500 Colour Therapy range starts at £10,760 for the 1.2 Colour Therapy, rising to £14,510 for the 500C 0.9-litre Colour Therapy TwinAir.

Fiat has sold over 100,000 units of the 500 since it went on sale in the UK in 2008.

 



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