Jardine Motors has added the Smart brand to its Mercedes-Benz centre in Stephenson Road, Southend, and plans to revamp the site in 2014.
Simon Kempton, general manager of Mercedes-Benz and Smart of Southend, believes that the brand’s presence in the area is long overdue.
“Smart is a cool brand with a conscience and its arrival at Stephenson Road means we are able to offer our customers even greater choice."
“We’ve only been open a very short while, but reaction has been very positive and we’ve already sold a number of cars to local drivers who are completely new to the brand.
“Smart is a perfect fit for our business and we’ve got big plans for it, the brand ia set to be even more impressive at Stephenson Road with the proposed redevelopment of our showroom next year.”