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Diesel plug-in hybrid gets £5k state aid to drop price to £44k

The world's first diesel plug-in hybrid, the Volvo V60 D6 AWD, has received approval for the Government's Plug-In Car Grant (PICG) which is designed to offer incentives for buyers to choose new ultra-low carbon cars. 

In this scheme, buyers will receive a £5000 grant towards the purchase price of the vehicle, which can cover up to 31 miles in full electric mode, meaning it will be available with an on-the-road price of £43,775.

That still leaves it £16,480 - the price of a Mini Cooper Diesel - more expensive than the diesel V60 D2 SE with 119g/km CO2 and 62.8mpg combined cycle fuel economy, and £10,000 more expensive than the current flagship D5 R-Design diesel V60.

Ian Howat, head of product and pricing at Volvo Car UK, said: "The V60 Plug-in Hybrid has been a worldwide success with the initial run of 1000 cars sold out before the car reached the showrooms.  Now that we have received the UK Government's plug-in grant I'm sure the world's first plug-in diesel hybrid will become even more attractive to UK customers wishing to purchase leading vehicle technology."

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  • Mike Ward - 15/03/2013 10:17

    Well it is comic relief day so why not support large companies and forget UK SMEs. Crazy idea yet again for the rich. Many in UK are cutting their pattern according to their clothe, why hasn't Volvo supported the price with Swedish Gov support?