AM Online

Get a behind the scenes look at The Apprentice at the AM100 Dinner

Nick Hewer, Alan Sugar’s right-hand man on The Apprentice and host of Countdown, will be the guest speaker for the AM100 dinner on June 6.

The black tie event will be held at the five star Royal Garden Hotel in Kensington, London.

Hewer will speak about The Apprentice, offering behind the scene anecdotes about the contestants and what it's like being Lord Sugar's right hand man.

He will also talks about his own career after his PR firm was selected to represent Amstrad in the eighties and soon became responsible for media handling of all Alan Sugar’s business and charitable activities. There will also be a Q&A session.

The AM100 publication is the annual industry guide to the 100 largest dealer groups in the country, according to their company turnover.

In addition, the AM100 provides a detailed analysis of the state of the industry and looks at the key issues facing dealers and their customers.

The AM100 is an invaluable opportunity to meet friends and colleagues in the retail industry and be among the first to see the official unveiling of the new AM100 listing of UK automotive retail groups ahead of publication in AM.

To book your table and network with over 300 industry professionals, visit or contact Nicola Baxter on 01733 468289.


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