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Vauxhall appoints Chris Hawken as director of brand marketing

Vauxhall Motors has appointed Chris Hawken as director of brand marketing.

Chris Hawken brings a wealth of knowledge and experience in brand marketing and brand communications within a number of motor manufacturers including; Hyundai, Renault, Audi, Volkswagen and Skoda. 

Reporting to the newly-created appointment of sales & marketing director (to be announced in the New Year), Chris will ensure that all brand communication and media placement optimise both brand development and sales lead generation.

Peter Hope, Vauxhall’s current marketing director, will take the role of director of customer experience, with an expanded brief to ensure a fully-integrated and holistic approach to customer experience, from landing to retaining customers.

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